Amaury Chardon, Freelance consultant & digital transformation ressources

I help B2B & B2C brands

to define & implement 

their digital ambitions

Driving a digital and business transformation is an everyday challenge, whatever the size of the company. It requires a combination of people, skills, technology and business strategy to achieve desired goals. Evolving customer needs, pace of change, competitive landscape and conflicting priorities are additional criteria which can confuse digital leaders and complexify their digital transformation journey. I partner with international brands, from strategy to execution, to shape their digital & omnichannel vision and implement it with their teams.

Some brands I'm proudly working with


Consulting Services


Shape digital products and define digital experiences that will delight your target audiences.

Digital & omnichannel strategy

eCommerce B2C / B2B strategy


Implement your digital vision through complex tools, processes, content and tactics to meet your business objectives.

Business needs and technology choices

Project Management

Traffic acquisition

eCommerce operations

Digital performance


Digital transformation is about people. I help executives and operational teams to build their digital skills and knowledge.

Leadership team digital bootcamp

Digital training

Digital Transformation Newsletter

Each month, receive practical and actionable tips to ease your digital activities

The Reversed Board Manifesto:

Empowering digital transformation through expertise and continuous learning

At The Reversed Board, my mission is to challenge the conventional approach to digital transformation. I aim to empower businesses to navigate the complexities of the digital world with confidence and agility. With over 2 decades of international experience in eCommerce, digital marketing and digital strategy, I am dedicated to delivering value to my clients.

My beliefs:

  • People first
    Digital transformation is about people more than just technology. I focus on empowering your teams with the skills and knowledge they need to drive change that will have an impact. From the leadership team to operational staff, every layer of the organization plays a critical role in a successful digital transformation. This holistic approach is why I named my brand The Reversed Board.
  • Strategy to execution
    I bridge the gap between vision and execution. From crafting comprehensive digital roadmaps to implementing cutting-edge solutions, I ensure every step is meticulously planned and executed with excellence.
  • Tailored solutions for your challenges
    Every business and industry is unique. I offer customized consulting services that address your specific needs, ensuring that the solutions we'll implement together are not only effective but also sustainable in the long run.
  • Stay of top of the wave
    In a rapidly evolving digital landscape, innovation is crucial. I stay ahead of the curve by continuously exploring new technologies, methodologies and trends to deliver innovative solutions that keep my clients at the forefront of their industries. THis is why I've launched the Reversed Board Newsletter

Where to start with my
digital roadmap

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